Have you heard about this popular psychological hack that tells you to ask people for small favours first and then asking them for a big one to improve your chances of getting a yes? I bet most of you have. While on the outset, this seems like one of those viral “hacks”, it does…
The average attention span of a reader is less than 8 seconds and many media companies have been very effective in catering to this handicap. This phen…
Shiva Prabhakaran
Attention bias affects our perception and our ability to make rational choices since it makes us pay attention to certain things while ignoring others.…
Shiva Prabhakaran
We all take courses all the time but the ones who make the most of it go through the process with intent and almost always take notes. And just like a …
Shiva Prabhakaran
First and foremost, thank you for subscribing to this newsletter. I started this about a month ago with no intention of carrying on beyond a week but t…
Shiva Prabhakaran
We've all had our parents tell us that each of us are special even when we are not. The bias in our perception that we are unique when in reality we ar…
Shiva Prabhakaran
We often attribute greater accuracy to opinion of authority figures and are thus influenced greatly by them. However, just because someone is an author…
Shiva Prabhakaran
Traditional media and more recently modern media’s reputation has taken a beating in the public’s eye and it is not without good reason. While the medi…
Shiva Prabhakaran
See all